Do you find Webflow’s pricing a little confusing? Don’t worry, you’re not alone. A lot of newcomers often find themselves puzzled by the many options available.We’re going to explain it as simply and clearly as we can. Not long ago Webflow rolled out its most significant structural pricing restructure to date, meaning plans are now streamlined to give you more power with less guesswork. From free plans to enterprise-grade solutions, we will help you choose the right plan for your needs.
Last Update: May 2026
How Much Does Webflow Cost?
With so many moving parts, you might just want a straight answer to the ultimate question: How much does Webflow cost?
Webflow pricing starts at $0 for learning and prototyping. Among Webflow pricing plans, there are multiple site plans for live websites with a custom domain, different Workspace options for collaboration, and three ecommerce plans for online stores. Standard Site Plans range from $15/month to $25/month (billed annually), while Ecommerce plans range from $29/month to $212/month. For larger collaborative teams, Workspace plans range from $16/month to $49/month per seat, or you can opt for the pre-bundled Team Plan starting at $2,500/month.
To help you find your ideal match immediately, here is a scannable summary of the main plans Webflow offers; each paid Site Plan applies to one published website, while Workspace pricing is separate:
Breaking Down Webflow’s Pricing Categories
Webflow’s pricing ecosystem is organized into three main categories of pricing plans:
- Free Plan (Starter): The baseline sandbox that gives you full design control and access to tutorials. It is an indefinite playground—not a trial—perfect for testing how the visual canvas works.
- Site Plans: These webflow site plans are for publishing a webflow site and cover hosting, bandwidth, CMS functionality, and custom-domain setup. They include standard plans for marketing sites, as well as specialized ecommerce tiers, and they’re charged per published sites.
- Workspaces & Seats: A webflow workspace is for collaboration and project management, letting teams, freelancers, and agencies manage multiple unhosted projects and backend permissions. These plans are billed based on team members or seats and the collaboration features they need, unlike site plans, which are charged per site.
1. Getting Started: The Free Starter Plan
The Free Starter plan is your playground for mastering Webflow’s layout tools, interactions, and CMS. It’s perfect if you’re experimenting or building a personal design proof-of-concept.
- Features: Complete visual control, access to over 100 hours of Webflow University tutorials, and basic CMS testing.
- Limitations: You are limited to 2 unhosted projects at a time, a maximum of 2 static pages per project, and your site can only be published to a .webflow.io subdomain. This free setup is tied to a Webflow account and a starter workspace for learning or prototyping.
- Other Limits: 50 CMS items, 20 CMS collections, 50 lifetime form submissions, and 1GB of bandwidth.
Once you need a custom domain or more capacity, you will need to move from the starter site plan to a paid plan, specifically one of Webflow’s paid site plans.
2. Site Plans: Hosting, CMS, and Ecommerce
Site plans are applied on a per-website basis, so each website gets its own site plan based on its needs. They unlock clean hosting, SEO configurations, custom domains, and key plan features.
A single Workspace can manage an unlimited number of paid site plans across different projects.
Basic Site Plan
- Ideal For: Simple marketing landing pages, resume sites, or personal portfolios that do not require any dynamic content or blogging infrastructure.
- Pricing: $15/month (annual billing) or $25/month (monthly billing).
- Key Features: Connect a custom domain, remove the Webflow badge, access up to 300 static pages, 10GB bandwidth, unlimited form submissions, and entry-level Webflow AI tools.
Premium Site Plan
- Ideal For: Highly competitive blogs, content-heavy marketing sites, and corporate websites that rely heavily on a dynamic Content Management System.
- Pricing: $25/month (annual billing) or $39/month (monthly billing).
- Key Features: Consolidating the legacy cms plan and business plan into one powerhouse tier, the Premium plan includes all Basic features plus Webflow CMS, site search, form file upload, 20,000 CMS items, 40 CMS collections, 300 static pages, higher GB bandwidth with expanded bandwidth limits, faster search indexing, making it ideal for content-rich marketing teams.
Team Plan
- Ideal For: Fast-growing internal marketing departments that need advanced governance, publishing workflows, and collaboration tools out of the box without moving to a full Enterprise contract.
- Pricing: Starting at $2,500/month (requires an annual contract).
- Key Features: Includes 5 full user seats, 100 CMS collections, native Webflow Localization, page branching, single-page publishing control, activity logs, and AEO (AI Search Engine Optimization) agents.
Enterprise Site Plan
- Ideal For: Fortune 500 corporations, highly regulated industries, or multi-brand organizations needing Webflow’s customizable top-tier enterprise plan for maximum performance and security guarantees.
- Pricing: Custom quotes via sales.
- Key Features: Fully tailored traffic, bandwidth, and CMS item limits; custom SSL certificates; custom security headers and custom bandwidth packages for complex, high-traffic requirements; single sign-on (SSO); custom API settings; and a dedicated account manager.
Webflow also pairs enterprise site solutions with Enterprise Workspace options for large teams.
Ecommerce Plans
If you intend to use Webflow’s native transactional checkout to sell physical or digital goods directly, this is the ecommerce site plan category for any online store using Webflow checkout.
Webflow has an ecommerce plan ladder built around three ecommerce plans for different store sizes.
- Standard Ecommerce ($29/mo annual / $42/mo monthly): Best for small startups. The standard ecommerce plan includes core ecommerce features for a small online store, including all Premium site features, support for up to 500 catalog items, custom checkout/cart designs, standard payment gateways (Stripe, PayPal, Apple Pay), and a 2% transaction fee.
- Plus Ecommerce ($74/mo annual / $84/mo monthly): Best for established, growing stores. Expands capacity to 5,000 items, removes Webflow branding from transactional store emails, and drops the transaction fee to 0%.
- Advanced Ecommerce ($212/mo annual / $235/mo monthly): Designed for high-volume retailers. The advanced plan includes all the features from lower ecommerce tiers plus more scale, supporting up to 15,000 store products, up to 15 staff accounts, and no cap on annual sales volume.
3. Workspace Plans & Seats: Collaborate Like a Pro
While Site Plans handle the live frontend of an individual website, Workspace Plans govern the backend dashboard, and a paid Workspace plan affects seats, permissions, staging, and team workflows rather than site hosting itself.
Webflow charges for Workspaces based on the base tier and the type of Seat you assign to users:
- Full Seat ($39/mo billed annually): Full Designer access, development tools, and admin controls.
- Limited Seat ($15/mo billed annually): Restricted to content editing and marketing adjustments in the CMS; no canvas layout access.
- Free Seat / Reviewer ($0): Comment-only privileges for stakeholders (up to 100 per workspace).
Upgrading from the free option unlocks enhanced staging capabilities, advanced collaboration, and advanced collaboration tools for larger teams. Workspaces can support unlimited paid Site plans, while billing depends on seats and collaboration needs rather than the number of published sites.
For In-House Teams
- Core Workspace (~$19/mo base): Best for small startups. The core plan includes 1 included Full Seat (additional seats can be purchased), up to 10 staging (unhosted) sites, custom code insertion capabilities, and code export tools. Includes 300 AI credits/month.
- Growth Workspace (~$49/mo base): Tailored for expanding internal agencies. The growth plan unlocks unlimited staging sites, advanced publishing permissions, and granular team management controls, with enhanced staging capabilities and advanced collaboration features that aren’t available in the free version. Includes 400 AI credits/month.
- Enterprise Workspace (Custom pricing): The enterprise workspace plan provides unlimited seats and unhosted sites alongside specialized single-sign-on protocols, custom governance structures, and dedicated customer success for large organizations.
For Freelancers and Agencies
- Freelancer Workspace ($16/mo): Ideal for solo developers managing client hands-offs. Includes 1 Full Seat, up to 10 unhosted projects, full CMS access on staging domains, and all the essential features a solo professional needs, plus free guest access for client review and the ability to seamlessly request access to client workspaces as a guest.
- Agency Workspace ($35/mo): This agency plan is built for full-scale development studios. Offers unlimited unhosted sites, shared team component libraries, custom roles/permissions, advanced collaboration capabilities for multi-client teams, and an agency-first client handover workflow.
4. Supercharging Your Website with Native Add-Ons
Webflow offers built-in tools to expand your site’s capabilities without the need for bloated third-party code or plugins:
- Webflow Optimize (Starts at $299/month): An enterprise-ready testing tool that utilizes real-time visitor profiling, A/B testing variations, and AI-powered layout recommendations to lift conversion rates.
- Webflow Analyze (Starts at $9/month): Native privacy-friendly user behavior analytics natively integrated inside your Webflow dashboard to monitor page hits, session durations, and button clicks.
- Webflow Localization (Starts at $9/month per locale): Multi-language expansion software supporting machine-powered translation, regional SEO URLs, and country-specific content display variations.
- AI Credits (Starts at $20/month): Grants an additional pool of 2,000 credits to power Webflow's text-generation, layout-building, and code-assisting AI features if you outgrow your baseline allocation.
5. Choosing the Right Webflow Plan for Your Business
Because there is no "one-size-fits-all" configuration, ask yourself these four qualifying questions before inputting your credit card:
- Does my site require a blog or continuous content update? If yes, skip the Basic plan. Go straight to the Premium Plan to utilize the robust 20,000 item CMS infrastructure.
- How many people need access to change the site layout? If you have multiple designers modifying the visual canvas simultaneously, you will need a Workspace plan (Core or Growth) with multiple Full Seats added.
- Am I selling products with a cart checkout? If you are transactional, select an Ecommerce Plan. Choose the Plus tier as soon as your monthly sales exceed ~$2,250 to cancel out the 2% transaction fee.
- Do I just need landing pages? If you're running isolated marketing campaigns or simple portfolio pages with static forms, the Basic Plan is your most cost-effective solution with its 300-page limit.
Final Thoughts
Webflow offers a flexible, layered pricing framework built to scale from small freelance operations to massive corporate enterprises. By choosing the exact Site Plan you need for your frontend, combined with the ideal Workspace for your team size, you can construct a powerful, optimized environment that stretches your dollar further.
At Flowout, we specialize in helping businesses navigate the technical and financial setups of the Webflow landscape. If you need assistance choosing a tier, optimizing your bandwidth, or migrating onto Webflow’s modern ecosystem, give us a shout—our team of expert developers is always ready to build with you and, as a Webflow enterprise partner, can also help evaluate enterprise needs when more advanced requirements are on the table.
Happy building!
Frequently Asked Questions
How much does Webflow cost?
Webflow costs range from $0 (for the Starter learning plan) up to $15/month for a Basic site, and $25/month for the Premium content/CMS tier when billed annually. Advanced Ecommerce plans run from $29 to $212/month, while collaborative Workspace seats cost between $15 and $39 per user monthly.
Is Webflow free?
Yes, Webflow features a free-forever Starter plan. It includes full visual design control, access to the Webflow CMS, and staging tools. It allows you to build up to 2 projects with a 2-page limit per site hosted on a webflow.io subdomain.
Do Webflow prices include sales tax?
No, Webflow's advertised prices do not include tax. All costs are charged in USD, and localized state or international taxes are automatically calculated and added to your bill during the final checkout screen.
Can I upgrade or downgrade my Webflow hosting plan later?
Yes, Webflow allows you to adjust your hosting tier at any point. Upgrading seamlessly shifts your site features immediately, while downgrading will apply at your next billing renewal cycle, provided your site satisfies the lower plan's structural limits.
