How Flowout helped accelerate the growth of the hottest AI unicorn

DESIGN
DEVELOPMENT
Landing page we created for Sendlane in Webflow.

With Jasper's rapid growth, their marketing team was looking for a sidekick to grow and scale the product. That is where we stepped in, assisting them as their in-house development team. We helped Jesper build landing pages, custom Lottie animations, illustrations, and more.

About Jasper.ai

Jasper is an AI-powered writing assistant that saves you hours with writing long-form content every week. It helps businesses create content for blogs, social media, websites, and more.  Simply tell Jasper what to write, and the content will simply appear before your eyes.

Software as a service

Industry

11-50 Employees

Company size

Austin,
Texas

Location

Design & 
Development

Services

Starting our partnership

Jasper is an AI writing assistant service that helps you break your creative block and produce content 10x faster. Focused on helping companies scale on many different levels, Jasper was looking for external help to reach out to their potential customers. 

When you're building products in B2B, being reliable and trustworthy is vital. Their marketing team was looking for a reliable partner to help them show their product in various use cases. Their goal was to create a clear image of how Jasper works and why it is the perfect tool to boost revenue. 

"Our product is used in many ways, so we need landing pages dedicated to each use case. Flowout helped our marketing team design beautiful landing pages and supporting animations from scratch and then build it perfectly in Webflow." - Austin Distel, CMO.

Long-form blogs, social media content or email newsletters, Jasper can boost all marketing funnels. And to effectively communicate this to customers, in 2022 Jasper partnered with Flowout to build highly interactive landing pages.

Our team offers Jasper unlimited Webflow design and development support by:

  • Developing responsive and engaging landing pages. 
  • Creating custom Lottie animations and illustrations.
  • Optimizing website speed performance.
"I'm impressed with the quality of their design work and their quick turnaround time." - Austin Distel, CMO
Example of CTA made in WebflowScreenshot of navigation bar
Sendlane blog sidebar we created in Webflow.

The challenge: Landing pages that convert

Jasper's marketing team reached out to us looking for the best solution to showcase their product in different use cases. Their goal was to clearly communicate the value they bring to the market with their AI-powered writing assistant.

Jasper offers different features for various use cases, yet they don’t mean much if users don't understand how to use them. Making sure Jasper reached out to the right audience with the right message, did the copy, and built the pages.

Sendlane blog sidebar we created in Webflow.

High-speed Website for the ultimate user experience

We built every page with speed optimization in mind. High-speed websites are a big part of creating a superior user experience. Pages with longer load times have higher bounce rates and are less likely to convert. We made sure their site scored 98/100 on Google’s page speed insights. By optimizing assets and implementing lazy-load on Lottie animations, every page visitor can now enjoy a lightning-fast experience when visiting their site.

Custom paywall example

Solution by Flowout

The marketing team at Jasper was impressed with our portfolio, and with our unlimited development and design package, so we were almost instantly a perfect fit. 

Austin (Jasper, CMO) got us a detailed brief of what they need alongside their style guide and some examples. To be sure we nail their landing pages exactly as they wanted, we first created all designs in Figma. This allowed us to iterate the design to become a perfect fit for Jasper quickly and without much hassle. 

5 stars

"I'm impressed with the quality of their design work and quick turnaround time."

Flowout works closely with the client and remains attentive to their feedback, allowing them to deliver beautiful designs and animations that match their needs and brand. They lead a seamless workflow by communicating effectively, and their quick turnaround time and high-quality work stand out.

Project testimonial author photo

Austin Distel

CMO @ Sendlane

About a week later, the design was polished, copy added, and the first landing page went live! From here on, the road to help them secure series A funding has just started. 

We helped Jasper's marketing team drive traffic to their brand. We have been their sidekick all the way to receiving 125M series A funding. From building beautiful landing pages and animations to animating the Series A announcement. 

Example of CTA made in Webflow
Flowout rating
5.0 RATING
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