About Truly Tough
Truly Tough Contractors is a licensed, bonded and insured multi-trade contractor serving Palm Desert, Palm Springs and the wider Coachella Valley. Its in-house crews cover 11 trades, from roofing and solar to HVAC, plumbing and pools. Homeowners, HOAs and commercial clients can handle every job through one company, with financing available for larger projects.
Home services and construction
Industry
11–50 employees
Company size
Palm Desert, California
Location
Webflow development, Integrations
Services
The challenge
Truly Tough’s old website no longer reflected the business. Most visitors arrive on their phones, but the site was not built for mobile. With 11 trades under one roof, each service also needed its own page to show up in local search and capture quote requests.
The company owner had already designed the new site in Figma, but now he needed a Webflow team to build it exactly as designed, with:
- A fast, mobile-first build of a detailed Figma design
- 11 service pages that share one structure but can each be edited
- A path to a quote or appointment from every page
- Simple, reliable forms for bookings and job applications
- A site he could manage on his own after launch
Our approach
We treated the Figma file as the source of truth and focused on precision and reuse. Instead of building 11 service pages one by one, we broke the design into a shared library of sections. Every page draws from the same set, so the site stays consistent and is quick to update.
The client reviewed every change closely and shared feedback through Loom videos. We worked in short review rounds and checked each of the 28 sections on mobile and desktop before moving on.
The project ran in four steps:
- Kickoff and design review
- Build of the section library, homepage and service pages
- Client review rounds and refinements
- Handover to the client’s own Webflow account and domain, and launch
The goal was simple: build the site that was designed, make it work on every phone, and hand it over ready to run.
Key features delivered
Reusable section library
One shared set of sections powers the homepage and all 11 service pages. Pages stay consistent and new content is quick to add.
Mobile-first build
28 unique sections built mobile-first and tested on both mobile and desktop.
Quote and appointment paths on every page
Every page carries quote and appointment buttons that lead to Typeform scheduling. Job applications on the Careers page run through Typeform as well.
Searchable legal page
We rebuilt the provided prototype in Webflow with on-page search, so visitors can find what they need in long legal content without a separate search tool.
Video integration
Clipara video embeds sit inside the layouts and match the rest of the design.
Launch setup and handover
Domain setup, meta data, Open Graph images, favicon, phone links and 404 fixes, followed by a handover to Truly Tough’s own Webflow account.
Video tutorials
Short recorded walkthroughs show Joe how to edit content, meta data and the hero video himself.
The results
Truly Tough’s new site went live, about five weeks after the project started.
- 11 service pages
- 18+ page types
- 28 custom sections
Truly Tough can now:
- Give every trade its own page, each with a direct path to a quote or appointment
- Reach mobile visitors with a site built for phones first
- Update content, meta data and the hero video in-house, without a developer
- Take bookings and job applications through simple forms
Why Flowout
As a Webflow Enterprise Partner, Flowout turns finished designs into Webflow sites that match the design and stay easy to run. For Truly Tough, that meant a reusable section library instead of one-off pages, a mobile-first build for a phone-first audience, and a clean handover so the owner could take over from day one.
