How Flowout helped Grant Street Group modernize a decade of clutter into a clean Webflow site

Company size
250-500 employees
Industry
ovTech / SaaS
Services
Migration
,
Design
,
Development
,
Location
Pittsburgh, Pennsylvania
Grant Street Group website case study by Flowout
INDEX
About
Approach
Challenge
Plan
Solution

About Grant Street Group

Grant Street Group is a software company that builds cloud-based solutions for government agencies, covering tax collection, e-payments, and online auctions. Founded in 1997 and based in Pittsburgh, the company works with counties, cities, and states across the US to modernize how they manage public revenue.

Key Features Delivered

Full site reorganization
Restructured the entire site architecture in Webflow, replacing a decade of ad hoc WordPress additions with a clean, logical structure.
22 custom page layouts
Designed and built from client-provided wireframes, covering every section of the new site.
Custom Lottie animations
Added lightweight motion throughout key sections to give the site a more modern, polished feel.
Large-scale CMS migration
Migrated 250+ CMS items into the new structure, manually verifying content along the way to catch and remove duplicates left over from the old site.
300+ redirects
Mapped and implemented redirects across the site to preserve SEO and avoid broken links after the CMS restructure.

The challenge

Grant Street's old site ran on WordPress, but years of additions had left it disorganized, with content scattered across the platform with no clear structure. They needed a full rebuild in Webflow that would:

  • Reorganize the entire site from the ground up
  • Replace a bloated, duplicated content structure with something clean and maintainable
  • Bring in custom Lottie animations to modernize the feel of the site
  • Migrate hundreds of CMS items without losing or duplicating content
They were very knowledgeable about Webflow and were able to bridge the knowledge gap that we had. Turnaround times for getting updated proofs and mockups were very quick. Their migration plan was comprehensive and exactly what we needed.
Grant Street Group Team
Grant Street Group Team

Our approach

Grant Street sent us wireframes to work from, and we handled design and development from there.

The rebuild came out to about 22 unique page layouts. Alongside the layouts, we built a set of Lottie animations, mostly simple motion to bring some life to key sections (you can see them in action on the live site).

Because we adjusted the CMS structure as part of the reorganization, the migration required over 300 redirects to keep old URLs working. The content migration itself covered more than 250 CMS items, and a lot of it had to be checked by hand, since the old WordPress setup had duplicated content in several places.

Grant Street Group website, page section 1

Why Flowout

With a proven track record of developing successful WordPress-to-Webflow migrations for companies dealing with large, tangled content structures, Flowout has mastered the art of building reliable, user-friendly Webflow solutions.

Our standardized development stack (Node.js server, React, Tailwind components) and Figma prototyping process ensure fast delivery without compromising quality.

Grant Street Group website, page section 2
Grant Street Group website, page section 3
Grant Street Group website, page section 4Grant Street Group website case study by Flowout

The results

The project gave Grant Street Group a Webflow site that replaced years of disorganized WordPress content with a clean, maintainable structure.

Grant Street's team can now:

  • Manage content in a CMS that's organized and free of the duplication that plagued the old site
  • Rely on a site that preserved SEO value through a fully mapped redirect strategy
  • Present a more modern, polished front end to visitors, animations included