What is Figma?
Every good guide starts by explaining the fundamentals. In this case, we will start with an introduction of Figma. Figma is the collaborative design tool used by designers all around the world. Now used by millions of users, Figma was created and publicly released in 2016 by college dropout Dylan Field. The vision was to enable anyone to be creative by creating free, simple, creative tools in a browser.
Today, Figma is a powerful tool, helping designers to create websites, apps, logos, and much more. It is a vector graphics editor and prototyping tool that focuses on user interface and user experience design. A key feature of Figma is that it enables users to create high-fidelity prototypes in minutes. The product lets designers iterate on design changes quickly, with full animation and interaction. It has everything from basic shapes and text to advanced features like UI libraries, built-in animations, responsive grids, and export as HTML/CSS so you can build your project into a prototype or real app without needing any additional coding skills.
What makes it special is a set of features, that allows seamless team collaborations. Since it is browser-based, teams can collaborate on projects in real-time. This makes collaborative work seamless like working in Google docs. Teams can communicate, comment, and interact with each other during the project and make their work as efficient as possible.
Figma vs. Webflow: what is the difference?
Albeit both tools are targeted toward web designers and developers, their purpose is different.
Figma enables users to build fast and fluid design iterations. The intuitive interface allows users to create high-fidelity prototypes in seconds. The product lets designers iterate on design changes quickly, before launching a website.
So, how do those two tools go hand in hand?
After you are done with prototyping, you can bring your designs to life by converting them from Figma to Webflow in a few easy steps. Webflow allows you to turn static designs into interactive websites, without ever writing a single line of code.
We break down step-by-step how those two tools go together in the following chapters.
1. Start a project
Coming to this blog we assume that you have already created a Figma design. All there is to do now is to help you convert this design from Figma to Webflow and make it go live. Let's get started!
After signing up in your Webflow account, go to the dashboard and create a new site. Our advice is to create a distinct folder for this specific site. This will help your project stay consistent with the way Figma organizes its project. You have to do this solely if your Figma project doesn't have a style guide, which we assume it doesn't - at least for this guide's purposes.
2. Create a style guide
The first thing you have to do when building a new site from scratch is to define the global styles. This is an essential step since this will help you change style across their entire site without having to edit individual blocks or pages. Global styles include the standard elements like paragraph styles, headings, buttons, etc.
To define a global style, just select the element on the canvas and click on the class selector field. You can find it in the top right corner. To define the element as global, a purple option with the "all" in the tag name have to be available.
If you want to create pixel-perfect sites, global style definitions should match the content in your Figma file. To achieve this, you should constantly copy HTML tag templates into your sites to use them as a foundation. This will not just help you make better websites, but will also boost your efficiency.
After you are done with defining the style guide, is to add global custom colors. When working with multiple colors, the most efficient strategy is by using a color-block div. Then just create a swatch for a specific floor, make it global, and change the div to set another color.
3. Export your Figma assets
After completing these first two steps, your Webflow project is ready for content to be imported. If you have been diligent about marking all your assets in Figma, now is the easy part. Just export the file with Command/Control + Shift + E and this is all. You can also choose the selected items to be exported by simply selecting them with your mouse.
After your files are exported, just drag them into the Webflow and start working with them. We propose you use forward slashes in your naming convention. Instead of naming an element "logo-header", name it "logo/header" instead. This will allow Figma to auto-create subfolders in Webflow.
To boost your page speed, upload your images to tinypng.com and compress their size. This will enable your site to perform and load much faster.
4. Set up your canvas with divs
Every Webflow project you start is like a blank canvas. So the next step is to organize your site in the way you will be editing it. According to Webflow, the following step when converting Figma to Webflow is to div-frame your page. The goal is to reproduce all your large Figma groups/frames with divs in Webflow.
To make life a bit easier in the later process in design, you can also add a container to each div, and assign a class name. This will help you save a ton of time and keep your design consistent throughout the whole page.
5. Style your content
According to multiple resources and blog posts, this is the most challenging part of Webflow. The pro tip is to keep your classes named generically, clean, and minimalistic. You can improve your styling by creating combo classes. For example, create a combo class like "All H1 Headings" + "Blue background-color".
This allows your heading 1 class to be modified regardless of background color. To change the background color for a specific H1, you can always add a secondary class.
6. Create interactions
As excellent as Figma is to create beautiful wireframes, there is just so much it can do when it comes to interactions. Luckily you can add a bit of dynamic to your site by creating interactions directly in Webflow.
You can create interactions and animation without ever writing a single line of code. You can create them with the interactions panel, and they are are divided into two types:
- Interactions that occur per class
- Interaction that involves many classes and elements.
Creating a dynamic and interactive site will enhance the user experience and keep visitors on your site longer. This leads to better conversion and engagement rates.
You have set up your global classes created a style guide, and filled the site with content. All there is else to do is publish and see if the site responds in the way you want.
Before letting Google index your page, and before promoting your page, make sure everything is intact. Test your site across multiple platforms to preserve consistency across all interfaces. Your site has to respond responsively to every screen and every operating system to satisfy the user's experience.
Once you are confident that your site will work on every screen and platform, you are done! Congratulations! You successfully went from prototyping in Figma to Webflow live site.
Now all there is to do are just minor tweaks and refreshments here and there, enabling the site to remains active and lucrative for new users.
The two tools that go hand in hand are on their way to revolutionizing the whole creative industry. Figma allows users to skip the very rigid and difficult process of learning photoshop. Webflow enables designers to build and lunch websites without the need for developers. But when you combine them, they give the power of your own in-house mini web design agency.
Even though both tools focus on simplicity, they can still be overwhelming for someone with zero experience in web design. Both tools offer a large library of resources and actionable tips that are completely free to use! Webflow University even has a complete tutorial that teaches you how to convert your design from Figma to Webflow. Follow this link and learn the step-by-step process of creating your Figma design and converting it into a beautiful Webflow page.
If you are a creative professional, using Figma and Webflow can easily help you stand out, and gain attention in the market. The creative freedom you get without needing to know how to code completely changes the game of web design. Yet, it is important to mention that those tools have a lot of great alternatives worth exploring. If you are looking for a website builder that is more template-based, we strongly recommend checking out WordPress or Wix as the alternatives. Those tools don’t offer the creative freedom of Webflow but offer speed and simplicity even if you haven’t built a website before.
How much does Figma cost?
Figma is free to use for individual users and enables you to create 3 Figma and 3 FigJam files. Figma also offers different pricing plans for professional users and organizations that need more flexibility and features.
How much does Webflow cost?
You can build two pages for free before deciding to go live. Once you launch a website, Webflow offers multiple pricing tiers starting from $12 per month.
What is Figma used for?
Figma is a web-based tool that helps you create websites, apps, and logos. It is used for prototyping and creating wireframes.